This Indian start-up is revolutionising skincare with its toxin-free products | Source: Through My Pink Window

Changing the Skin Care Game with Mamaearth

Not many of us could accurately list the ingredients in our shampoo or face wash, and what’s more, we’re guessing you couldn’t explain what those ingredients do either.

With a recent pandemic, and research at the tip of our fingers, health has become a priority for many of us and it’s not just as simple as food and exercise anymore.

Awareness surrounding the toxins present in beauty and skincare products is growing and the market is responding. According to data by Grand View Research, the global natural skin care products market was valued at USD$6.7 billion in 2021, approximately A$9.44 billion.

One company striving for toxin-free, non-harmful beauty and skincare products is Mamaearth, the first of its kind to launch in India.

Mamaearth was born after first time mum Ghazal Alagh decided she wanted safer alternatives and formulas for her baby and also herself.

We were worried sick and it wasn’t just our baby we were worried about but also for all the little ones we knew in our friend circle. That’s when we decided to do something about it and create products which were completely safe and certified toxin free. A brand, by a parent, for the parent.

Ghazal Alagh – Mamaearth

The brand quickly leapt from an unknown startup to an established and trusted beauty label, becoming one of the fastest growing brands in India’s FMCG sector. Alagh has since become an established and well-known entrepreneur, appearing as a judge on Shark Tank India.

Mamaearth prides itself on being completely natural and free of harmful ingredients. All products are made without sulfates, parabens, SLS, mineral oil, petroleum and synthetic fragrances commonly found in supermarket skincare products.

The serums and lotions themselves are made with certified ingredients and ethically sourced, so they’re not just good for the environment, but also good for you.

Below we’ve rounded up five all-natural, toxin-free products to add to your daily skin and haircare routine.

Mamaearth Onion Oil for Hair Growth

Gone are the days of dry hair or an irritated scalp. Mamaearth’s Onion Oil for Hair Growth combines Redensyl (a cosmetic made from plant based ingredients) along with onion which is used to increase blood supply to improve hair growth, and finally, almond oil for hair density.

These all-natural components could be mistaken for the ingredients for a home-cooked dinner, but instead, they will work their hardest to sooth and repair your hair follicles.

MamaEarth Onion Oil for Hair Growth
Onion Hair Oil for Hair Regrowth and Hair Fall Control with Redensyl 150ml, A$24.7 | Source: Amazon

Mamaearth Neem Face Mask

This face mask will have your skin fresh, bright and glowing, with a number of active natural ingredients behind it. Tea tree oil, neem oil and other mild ingredients like kaolin and bentonite will reduce acne, inflammation and give your skin that fresh and natural glow.

Mamaearth Neem Face Mask
Mamaearth Neem Face Pack, With Neem & Tea Tree For Pimples & Zits 100ml A$35.99 | Source: Amazon

Mamaearth Bhring Alma Hair Oil

Repairing root damage, reducing hair fall and preventing those pesky greys, this Alma Hair Oil does it all. The serum is rich in vitamin C, which stimulates melanin production and colour of the hair. The formula also delivers the essential nutrients and antioxidants your hair is craving, to prevent loss.

MamaEarth Bhring Alma Hair Oil
Mamaearth BhringAmla Hair Oil with Bhringraj & Amla for Intense Hair Treatment 250ml, A$34.90 | Source: Amazon

Mamaearth Sunscreen

Not only does it smell like raspberries, hydrate, sooth and rejuvenate your skin, this hydragel also protects against the sun, with an SPF 50+ formula. The gel-based formula delivers long term hydration and protection, so you can spend longer tanning at the beach without thinking of reapplying.

MamaEarth Sunscreen
Mamaearth HydraGel Indian Sunscreen SPF 50, With Aloe Vera & Raspberry, for Sun Protection 50g, A$9.99 | Source: Amazon

Mamaearth Skin Illuminating Serum

If a radiant glow is what you’re after, this skin illuminating serum is the product for you. The serum is made with tumeric, one of the most well-used kitchen and skincare ingredients that has long been proven to deliver brightened skin. Apply this serum day and night to strengthen your pores and reduce wrinkles. The active ingredient squalane is a plant-based hydrating component that will ensure the product is absorbed.

Mamaearth Skin Illuminating Serum
Mamaearth Skin Illuminate Vitamin C Serum For Radiant Skin with High Potency Vitamin C & Turmeric 30g, A$34 | Source: Amazon

If you’re still on the search for more all-natural cosmetics to add to your cupboard, check out Five Natural Deodorants That Actually Work.

Join The Rich List

Receive the beautifully curated selection of what's trending in luxury with inside stories and tips from our experts

You may also like

Pin It on Pinterest

Share This