(Photo: Gucci Beauty/Instagram)

Gucci Debuts New Formula Lipstick Collection

Gucci’s latest beauty release is a vintage inspired hybrid lipstick collection named Rouge De Beauté Brillant.

Under the creative direction of Alessandro Michelle, Gucci has placed more emphasis on lip products over the last few years. In 2019, the brand released 58 new lipsticks in a campaign that embraced dental diversity and imperfection in its choice of models. The revolutionary campaign was met with mixed responses from the public, with many applauding the brand’s realistic take on beauty.

This same campaign saw the luxury fashion house sell over one million lipsticks in its first month of launching its beauty lipstick collection.

The Rouge De Beauté Brillant collection continues to shake up the world of beauty, this time with a hybrid formula that combines lip health with beauty. The formula sits somewhere in-between a lipstick and lip balm, using nourishing and antioxidant ingredients for optimal hydration. The innovative formula utilises unique flower oils, such as black rose oil and peony, with fruit butters and hyaluronic acid to ensure long-lasting moisture and a beautiful pigmented shine.

Gucci Beauty

The Rouge De Beauté Brillant collection offers 15 different shades of reds, pinks, nudes and corals. The shades have distinctly vintage names, including a soft pink coloured Sally, bright red Virginia, deep Peggy and a classic red Margaret. The creamy texture of the lipstick is aimed to highlight and preserve the natural beauty of the mouth, giving the lips a full and plumped look.

Gucci Rouge De Beauté Brillant Hydrating Lipstick With Balm Texture In  Singapore | GirlStyle Singapore
Gucci Beauty

Inspired by Michele’s passion for collectable objects of desire, the lipsticks evoke the vintage styles of the 1940s and 1950s. Encased in a slim gold bullet, the lipstick cases feature eclectic prints evocative of the popular vintage brooches of the era.

Gucci’s Global Makeup Artist, Thomas de Kluyver, recommends applying the lipstick on bare lips and layering the product up to three times for a high-impact shine.

This Rouge De Beauté delivers a veil of vibrant, colour with an instant sensation of moisture and hydration. While creating a luminous glowing finish and long-lasting shine, the Rouge De Beauté Brillant serves as an in-between for a sheer and satin lipstick. Formulated with nourishing and antioxidant ingredients, the creamy texture highlights and preserves the natural beauty of the mouth, so lips look fuller and plumper. A Rouge De Beauté Brillant lipstick retails for AU$57.

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