Geninna Ariton

Geninna Ariton

Inditex Binds To Organic, Sustainable And Recyclable Promise By 2025

The Inditex brand has recently enlisted its sustainability commitments for 2025 to include closing the loop by making sure that, “100% of the cotton, linen and polyester used by all eight of its brands will be organic, sustainable or recycled,” Pablo Isla said at Inditex’s AGM in 2019.

Besides, Zara has been named the most sustainable retail company (2018) by the Dow Jones Sustainability Index (DJSI).

By 2020, Inditex commits to fully eliminate the use of plastic bags, a milestone already attained at Zara, Zara Home, Massimo Dutti and Uterqüe. And by 2023, all single-use plastics will have been totally eliminated for customers sales.

Inditex applies technology to its advantage, using sing Radio Frequency Identification Technology (RFID), they know which items get sold and where. The brand invests in client feedback with regular surveys to know which fashion items are people wanting to buy.

Photo: Zara Store

Amancio Ortega is the world’s sixth-richest person, who currently holds 59% of shares in Inditex, stepping down from Chairman of the company in 2011.

Photo: Amancio Ortega

In 2020, all of the Group’s brands will have eliminated the use of plastic bags, with Zara, Zara Home, Massimo Dutti and Uterqüe already having done so. In 2018, only 18% of all bags were made from plastic.

Next year, all of the Group’s stores will have been fitted with containers for collecting used clothing for subsequent charitable purpose reuse or recycling. The Clothing Collection programme is one of the cornerstones of Inditex’s circular economy effort.

Aside from the brands mentioned, Inditex holds Oysho, Zara Home, and Uterqüe. That’s eight successful textile brands under the one umbrella. 

Photo: Inside Zara Store, Barcelona Spain

Inditex’s headquarters is in Galicia, Spain and is considered to be the biggest fashion group in the world, with 7,486 stores around the world. Zara is it’s flagship brand leading the pack with 2,266.

Amancio Ortega started out working for a local shirtmaker in the early 1960s. And then he and his wife began making their own designs from their home, and eventually, he was able to purchase his own factory and then, as they say, the rest is history. Ortega wanted to focus on closing the gap between production, delivery, and sales – something that not a lot of clothing stores were able to do in the mid-80s when Zara was officially born. 

Zara has shorter lead times, which means that they are always up to date, if not ahead, of trends, what celebrities wear, or what’s being shown in fashion catwalks. They make sure these clothing items reach the stores as soon as possible. Zara also makes lower quantities of its coveted items. That way, people will be attracted to buy right away, instead of postponing for another shopping trip, knowing that there is a chance that the item won’t be available anymore. Zara also does more styles in less quantity, with two new designs coming out per week. 

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