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PointsBet (ASX:PBH) - U.S. CEO, Johnny Aitken
U.S. CEO, Johnny Aitken
Source: Gaming Today
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  • PointsBet (PBH) subsidiary, PointsBet West Virginia, launches online sports betting operations in the US mountain state
  • Following regulatory approval from the West Virginia Lottery Commission, the state has become the seventh in the US to adopt PBH’s sports betting product
  • The company plans to launch its proprietary online casino product in West Virginia by the end of the calendar year, subject to necessary licensure
  • In other news, PBH has appointed Aonghus Mulvihill as Vice President of Global Sportsbook Trading
  • PointsBet shares are sitting steady at $11.13 each at 10:08 am AEST

PointsBet West Virginia, a wholly owned subsidiary of corporate bookmaker PointsBet (PBH), has launched online sports betting operations in the mountain state.

Following regulatory approval from the West Virginia Lottery Commission, the state has become the seventh in the US to acquire PBH’s premium sports betting product.

West Virginia follows in the footsteps of New Jersey, Iowa, Indiana, Illinois, Colorado and Michigan, which have already adopted the operations.

PointsBet USA CEO Johnny Aitken said the latest launch represented further progress for the company and a tremendous opportunity.

“As always, PointsBet will provide this passionate, sports-loving community with a fast and reliable online sports bettering product across every customer touchpoint,” he said.

“We are thrilled to now introduce West Virginian sports betters to the competitive advantages PointsBet possesses in owning our technology end-to-end, such as our speed and ease of use, as well as a deep slate of betting options for every NFL, NBA, MLB, NHL, WNBA, and PGA tour contest.”

The company is planning to launch its proprietary online casino product in West Virginia by the end of the calendar year, subject to necessary licensure.

Vice President of Global Sportsbook Trading appointed

In other news, PointsBet has appointed Aonghus Mulvihill as Vice President of Global Sportsbook Trading.

With nearly 15 years of overseas experience under his belt, the incoming executive joins PBH from BetFair International Sports, part of Flutter Group, where he was commercial director.

He will oversee PointsBet’s global team of sports analysts as they devise and implement the company’s trading risk management strategy and trading product development.

Mr Mulvihill said he was thrilled to join the leadership team.

“After shaking up the Australian betting market, PointsBet has quickly and strategically developed into one of the premium sportsbooks in the United States, continuing to build upon its unique technology offering and attracting industry-leading talent.”

Early in the session on Friday, PointsBet shares were sitting steady at $11.13 each at 10:08 am AEST.

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