- TALi Digital (TD1) has announced it remains in a ‘robust’ financial position with roughly $6.1 million in cash, despite the COVID-19 pandemic
- As the company offers education software platforms for early childhood learning, the COVID-19 pandemic presents a significant opportunity
- TALi’s technology helps children improve their attention span, cognitive skills, and prevents impulsive behaviour
- As many children are and will begin learning from home during this global crisis, TALi will market and deliver its programs through a direct-to-consumer model
- In January, TALi achieved Google for Education Partner status which means its software can be accessed through Google products
- While leveraging this may be a slow process, it is expected to contribute to long term revenue
- Additionally, TALi has appointed three senior positions to assist with sales and growth
- TALi Digital is up a healthy 13.3 per cent and shares are trading for 1.7 cents each
TALi Digital (TD1) has announced despite the COVID-19 pandemic, it remains in a ‘robust’ financial position with roughly $6.1 million in cash.
The early childhood technology company considers itself very fortunate in this current global situation and doesn’t foresee the need to undertake a capital raise for the rest of the year.
In saying that, TALi will be adopting cost-saving initiatives as the end-point of this crisis is uncertain.
Key activities during this period
TALi Digital, formerly Novita Healthcare, has a software platform which is designed to improve attention as a cognitive skill in early childhood. The TALi Train platform trains children’s abilities to stay focused on a task, avoid distractions and fidgeting, improve learning at school, and prevent impulsive behaviour.
As COVID-19 has caused world-wide school closures resulting in children having to be schooled from home, this brings a significant opportunity for TALi Digital to offer its educational product suite for continued learning.
With children learning from home, they may feel less engaged and a bit more distracted; luckily TALi’s software helps to improve attention span.
The TALi product suite allows programs to be purchased and delivered through a direct-to-consumer model along with the education and healthcare-focused models.
“We will be undertaking focused marketing campaigns over digital channels and via other channels to raise awareness of TALi and increase direct sales designed to complement and/or offset a decline in sales in other segments should that occur due to the COVID-19 pandemic during the current and over the forward periods,” as stated in the announcement.
Google for Education Partner status
Further positive news is TALi’s recent achievement of securing Google for Education Partner status.
This means that TALi’s products, TALi Detect and TALi Train, can be accessed through Google products, including G Suite for Education and Google Chromebooks.
These products dominate the U.S. education system with over 55 per cent of all U.S. school children using a Google product every day to facilitate their learning.
The company realises the current pandemic may slow the process of leveraging the partner status in the near future. However, it is confident that this will contribute materially to long term revenue growth and profitability.
To assist with operations and sales, TALi has appointed three senior positions to David Turnbull, Lee Simpson and Pete Saunders.
David Turnbull has been appointed as the National Sales Manager. His key role is to inform TALi’s audience about the importance of attention, understanding its clients and building ongoing sales growth within the targeted audiences.
Lee Simpson has been appointed as a Marketing Manager. Lee brings extensive experience in business-to-business and business-to-consumer marketing, SEO, analytics, performance monitoring, branding and content marketing.
Pete Saunders has been appointed Chief Operations Officer and will be responsible for overseeing TALi’s ongoing operations and procedures. His initial focus will be on operations and growth in the Australian market.
TALi Digital is up a healthy 13.3 per cent and shares are trading for 1.7 cents each at 11:33 am AEDT.