Adveritas Limited (ASX: AV1) - Mathew Ratty (AV1)
Mathew Ratty (AV1)
Source: Adveritas
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  • Software company, Adveritas (AV1), have grown annualised revenue by 80% since June last year, after signing $315,000 in new client contracts
  • New clients include bookmaker, William Hill, telecommunications company, MyRepublic, and various legal and retail companies
  • The AV1 Pipeline is growing across Asia, Europe, India and North America, with companies on trial in sports betting and gaming, on-demand streaming services, and retail and finance verticals
  • Several paying clients are trialling additional TrafficGuard services, increasing their revenue potential to Adveritas
  • AV1 shares were trading 3.33 per cent in the red, sitting at 14.5 cents at 3:27 pm AEDT

Software company, Adveritas (AV1), has continued to grow annualised revenue by signing $315,000 in new client contracts.  

The new contracts bring AV1’s total annualised revenue to approximately $1.85 million, which is an 80 per cent increase since June, last year.

Adveritas Co-Founder and CEO Mat Ratty said the company is attracting top-tier clients.

“With several well-known, multi-billion-dollar enterprises now using TrafficGuard, more in our pipeline, and the recent addition of a Chief Marketing Officer, we are very focused on the necessary growth levers to achieve rapid growth this year,” Mr Ratty said.

William Hill is joining several, other, global betting companies such as BetFred, Betbull and Palmerbet, in utilising Adveritas’ TrafficGuard software for ad fraud prevention and digital advertising spend optimisation.

MyRepublic is also jumping on board, becoming the second telecommunications company in Asia to implement TrafficGuard. Optus parent company, Singtel, signed up in September last year.

Several other companies within legal and retail verticals are helping grow the TrafficGuard customer base.

The new contracts have the potential to increase monthly minimum revenue through increased usage or cross-selling of another product.

Meanwhile, the AV1 pipeline is expanding across Asia, Europe, India and North America, with an increasing number of companies on trial across sports betting and gaming, on-demand streaming services, and retail and finance verticals.

Additionally, many paying clients are looking to utilise additional TrafficGuard services, increasing their revenue to potential to Adveritas.  

AV1 shares were trading 3.33 per cent in the red, sitting at 14.5 cents at 3:27 pm AEDT.

AV1 by the numbers
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