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Emerge Gaming (ASX:EM1) lands $240k marketing contract in South Africa
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  • Emerge Gaming (EM1) will launch its new gaming platform in November this year
  • The MIGGSTER Mobile Gaming and eSports Platform will offer a number of subscription models, starting at US$8.50 (around A$12) per month
  • The new platform is part of Emerge's recent agreement with Europe's Tecnología de Impacto Multiple S.L. (TIM)
  • Under the deal, EM1 will net 65 per cent of all revenue generated from MIGGSTER
  • The two companies will also launch a cloud game streaming and eSports product
  • Shares in Emerge have opened down, trading for 3.2 cents each

eSports company Emerge Gaming (EM1) will launch its new gaming platform MIGGSTER Mobile in November this year.

The gaming and eSports platform launch comes after Emerge recently signed an agreement with Europe's Tecnología de Impacto Multiple S.L. (TIM) to market the new product.

MIGGSTER

The soon-to-be-launched MIGGSTER Mobile is a social gaming tournament platform and part of Emerge and TIM's wider, planned MIGGSTER gaming community

The new product builds on Emerge’s already developed and owned tournament platform technology, but bring enhanced features such as community competition.

There are also high-vale prizes on offer, as well as rewards pools worth around US$500,000 (around A$700,000).

The platform will offer users a number of different subscription models, starting at US$8.50 (around A$12) per month.

While Emerge will take home the majority of net revenue, with 64.5 per cent of profits from MIGGSTER to flow its way.

Launch

Once it's launched in November, MIGGSTER Mobile will be made available to TIM's network of 10 million affiliates across 150 countries.

While in the lead-up to the launch, a marketing program has been put together to promote the platform.

This promotion will include events being held in October, aimed at pre-registering interested subscribers.

Under the agreement, TIM has guaranteed 100,000 paying subscribers for MIGGSTER Mobile.

The two companies are also planning to launch a wider MIGGSTER community, with phase two to involve the launch of a Cloud Game Streaming and eSports product.

Shares in Emerge started the week off down 13.5 per cent, trading for 3.2 cents each at 12:00 pm AEST.

EM1 by the numbers
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