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  • Global luxury retailer Cettire (CTT) expands online offering to include a children’s wear category
  • Launched in 2017, cettire.com boasts more than 160,000 products across some 1300 luxury brands, including clothing, shoes, bags and accessories
  • CTT’s new children’s wear category gives customers access to more than 6000 children’s wear products and is set to grow over time
  • Cettire shares have donned 5.7 per cent to trade at $2.79 each at 3:45 pm AEST

Global luxury retailer Cettire (CTT) has expanded its online market place to include a children’s wear category.

First launched back in 2o17, cettire.com boasts a selection of in-demand personal luxury goods, spanning a catalogue of some 1300 luxury brands and more than 160,000 products, including clothing, shoes, bags and accessories.

Soft-launched on the company’s new website vertical on June 30, the expansion was initially flagged in CTT’s financial results for the first half of financial year 2021.

Following the addition, the company now has access to more than 6000 children’s wear products — a range it aims to expand over time.

Cettire Founder and CEO Dean Mintz said the new category was an attractive adjacent segment in the luxury apparel industry.

“Having rapidly scaled Cettire over the past three years, our expansion into children’s wear is a natural extension of our range,” he said.

“It increases Cettire’s addressable market, whilst also providing scope to grow share of spend with existing customers and introduce new potential customers to Cettire’s online luxury goods platform.”

The CEO said the company would continue to assess further opportunities to expand its addressable market.

Now live, Cettire’s children’s wear range offers shipping to more than 50 markets.

Shares were trading 5.7 per cent higher at $2.79 each at 3:45 pm AEST.

CTT by the numbers
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