Wide Open Agriculture (ASX:WOA) - Managing Director, Ben Cole
Managing Director, Ben Cole
Source: Wide Open Agriculture
Market Herald logo

Subscribe

Be the first with the news that moves the market
  • Wide Open Agriculture (WOA) has signed a new distribution agreement to distribute its Dirty Clean Food’s Oat Milk in Hong Kong and Macau
  • Dirty Clean Food’s Oat Milk is reportedly the world’s first oat milk that is carbon neutral and produced with regeneratively farmed oats
  • Metro Alliance will become the exclusive distribution partner for sales, marketing and management of Dirty Clean Food Oat Milk within Hong Kong and Macau for three years
  • Metro Alliance has estimated first year retail sales of approximately $1.7 million, representing revenues of approximately $700,000 for Dirty Clean Food
  • Wide Open Agriculture last traded at 66 cents on January 5

Wide Open Agriculture (WOA) has signed a new distribution agreement to distribute its Dirty Clean Food’s Oat Milk in Hong Kong and Macau.

Dirty Clean Food’s Oat Milk is reportedly the world’s first oat milk that is carbon neutral and produced with regeneratively farmed oats.

Metro Alliance is one of the subsidiaries of Bright Food Global Distribution Company, a sales and distribution partner operating in the retail packaged goods and food service industries across the Asia Pacific regions, covering Hong Kong, Macau, China, Australia and New Zealand.

Under the agreement, Metro Alliance will become the exclusive distribution partner for sales, marketing and management of Dirty Clean Food Oat Milk within Hong Kong and Macau for three years. Metro Alliance has estimated first year retail sales of approximately $1.7 million, representing revenues of approximately $700,000 for Dirty Clean Food.

Alliance specializes in the bridging between Hong Kong consumers and worldwide fine food brands, focusing on taste, health and excitement.

The company has extensive relationships with leading retailers and food service companies in Hong Kong, with over 1,600 locations in its distribution network, making it an ideal partner for distributing Dirty Clean Food’s Oat Milk.

Dirty Clean Food CEO Jay Albany said the company is thrilled to work with Metro Alliance.

“We view Hong Kong and Macau as strategically important markets as we further the expansion of our brand into plant-based products in Asia,” he said.

The first shipment is expected to be delivered by March 2022.

Wide Open Agriculture last traded at 66 cents on January 5.

WOA by the numbers
More From The Market Herald
The Market Herald Video

" Woomera Mining (ASX:WML) appoints Jason Livingstone as new Managing Director

Mineral explorer Woomera Mining (ASX:WML) has appointed Jason Livingstone as its new Managing Director, effective from…
The Market Herald Video

" Security Matters (ASX:SMX) enters into $2m standby equity facility

Security Matters (ASX:SMX) has entered into a standby equity deed with Evolution Capital.
The Market Herald Video

" Ora Gold (ASX:OAU) obtains unsecured $500k loan facility

Ora Gold (ASX:OAU) has obtained an unsecured $500,000 loan facility from Ioma to assist with general…
Baby Bunting (ASX:BBN) - Chair and Non Executive Director, Melanie Wilson

" Baby Bunting (ASX:BBN) surpasses $500m sales for the first time

Baby goods retailer Baby Bunting (ASX:BBN) surpasses half a billion dollars in sales for the first…